Ovid’s story of Pygmalion works perfectly as a metaphor for the construction of reality, based on immaterial ideals. It shows how cultural beauty concepts are »man-made«. His rigid statue of a woman is not only becoming alive in Jean-Léon Gérôme’s painting but also on Instagram. galatea_96 connects the physical picture with the digital world.
©Kunstuniversität Linz 2017
